From bug reports to feature suggestions, users are going to the App Store to communicate with developers. ![]() Reviews have evolved over the years to become a support channel for apps. Here’s what you should do to show Apple (and your users) that you care: Apple knows that businesses that put their customer first create better products, and that’s why they prefer to feature apps that show they care. the iPad is a natural choice, but don't forget about Apple Watch and Apple TV!Ī good app isn’t a one-and-done thing but rather a business. If you can, build your app to run across as many devices as you can. Apps that work across a wide(r) range of devices give Apple a good opportunity to promote more devices, and hence are more attractive to them. ![]() Explain what's going on when necessary and think for the user when possible.īuild for All Devices. Keep that in mind as you develop your app and always aim to keep things simple. Apple advocates for experiences that are not just flawless but also easy for all to use. Great iOS apps are known for being easy to use, and that's not an accident. Check out the Human Interface Guidelines.Ĭreate an Intuitive User Experience. If your app is already designed with that in mind great! If it isn't, taking the time to simplify the design can go a very long way.Īpple has a great in-depth guide for how to build great UIs. Apple's DNA revolves around simplicity, and the apps they feature follow that. So keep an eye out for new things Apple is releasing and promoting and make them your priority.ĭesign for Simplicity. If a new API or feature makes sense for your app implementing it is a surefire way to get on Apple's radar. Remember we mentioned Apple features apps that show off the platform? What's better than using Apple's newest APIs and OS features? Things like dark mode, AR, Sign in with Apple, were recently announced and apps that use them are definitely going to be on Apple's radar. Another thing you can do to be unique is read the reviews of your competitors and look for feature suggestions their users are giving them and implement them. Reviews offer a treasure trove of information, and that's not just limited to your own reviews. ![]() It's not always easy to look at competitors, but it's important that you look explore their apps and app store pages regularly. To be different you have to know your competition and the market. From features to user experience, different = better and Apple pays attention to apps that are unique. Apple likes to highlight apps that offer something new. Examine every interaction your app offers and think about each step of it independently to see where you can improve it.īe Unique. Attention to detail isn't effortless but is rewarded by Apple. ![]() Whether it's the smoothness of their animations, and even the content that appears in demo screens, are all well thought out. Apple puts a lot of effort into making the "little things" great. Here are important things you should keep in mind as you develop your app to increase its chances of getting featured. Knowing how featured apps help Apple, and Apple in general, gives us a good idea of what kind of apps and games will catch their attention.
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